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Corporate giving: a win-win-win for everyone

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Corporate giving: a win-win-win for everyone
Catholic Charities of Northern Nevada encourages local businesses to set up giving programs as the holiday season nears
It's a win-win-win situation: Companies can positively impact their community and engage their workforce, their employees can give back and feel great about the organization they work for, and vulnerable populations can get the resources they need.

As the weather turns colder and the global pandemic's economic impacts continue, more individuals and families in northern Nevada are worried about how they will meet their basic needs. How will they find shelter from the snow and ice? How will they afford warm coats and clothes? How will they secure enough food to sustain themselves and the ones they love?

Catholic Charities of Northern Nevada serves more than 50,000 people per month right now and helps them answer these heart-breaking questions. Over the past year, we have only seen an increase in demand for our services and programs. As temperatures drop and financial aid for those impacted by the pandemic continues to dry up in the next few months, we expect to see more people who need our help.

We continue to be blessed by corporate and business donors who help us help others. Their gifts help us move people from poverty to sustainability. Their generosity helps those in need and makes a meaningful difference in the lives of the thousands of men, women, and children of all faiths that we serve each year here in Northern Nevada.

There are many ways to give to Catholic Charities of Northern Nevada, from donating funds to volunteering time. One special way that organizations and businesses can contribute is by setting up a donation drive.

For example, the team at Ferrari-Lund is supporting our efforts by collecting warm clothing. All three of their locations have a Catholic Charities of Northern Nevada barrel where people can drop off their donations. Savage & Sons recently launched their barrel donation program as well.

In addition to doing a good deed, these organizations will also likely see additional benefits from their generosity when it comes to employee morale. As more teams work remotely, the need to support connection and engagement grows. And studies show that corporate giving efforts can positively influence both of these. According to a LinkedIn Workplace Culture Trends study, almost half of professionals surveyed felt proudest to work for companies that "have a positive impact on society." Proud employees are engaged employees, and engaged employees are more productive, more successful, and more likely to stay with a company longer.

So, in this case, good begets good. It is the perfect example of a win-win-win situation: the company can positively impact their community and engage their workforce, the employees can give back and feel great about the organization they work for, and vulnerable populations can get the resources they need.

If that sounds like a winning combination that you'd like to see at your workplace, we'd encourage you to contact our development team to talk about opportunities with Catholic Charities of Northern Nevada. We can help you design a program that works for your specific organization, including a barrel donation drive that can help collect some of our most needed items, including sleeping bags and blankets, hygiene items, and warm clothing, such as scarves, gloves, coats, socks, and hats.

The holiday season can be a time of plenty and abundance for some—and a time of scarcity and fear for others. But, no matter our means, we can all make a difference. The parable of The Widow's Offering (Luke 21:1-4) illustrates this idea perfectly:

"Jesus sat down opposite the place where the offerings were put and watched the crowd putting their money into the temple treasury. Many rich people threw in large amounts. But a poor widow came and put in two very small copper coins. Calling his disciples to himself, Jesus said to them, 'Truly I tell you, this poor widow has put more into the treasury than all the others. For they have all contributed out of their surplus abundance, but she, out of her poverty, has put in all she had.'"

Many in our community need whatever you have to give. If you have abundance to share and would like to set up a giving program, please contact our Development Team by emailing Jennifer Hill, Chief Development Officer, at JHill@ccsnn.org.

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